The UK’s best-selling personal brand book
It’s not just for Brits!
Personal Branding For Brits is for anyone who comes from a place where promoting yourself is frowned upon. There’s no bragging “Look at me, I’m the best thing since sliced bread!” going on here. Instead, it’s all about staying authentic and taking a subtle approach.
If you’re into DIY, working on your own brand couldn’t be simpler because Personal Branding For Brits takes you through a step-by-step process:
Step 1 – Define your brand
If you don’t know what your personal brand is all about, other people won’t know either. People can only buy your brand when it’s clear, consistent and authentic.
Step 2 – Check your brand
If your view of your brand doesn’t match others’ view, you can’t get their buy-in. However, if it’s closely aligned, you can be confident in what you’re selling.
Step 3 – Promote your brand
There’s no point keeping a good thing to yourself. By letting people know what you bring to the table and who’s bringing it, you increase your profile and people’s buy-in along with it.
Described by the IoD’s Director magazine as “a great solution to creating and promoting your personal brand while keeping your credentials intact”, Personal Branding For Brits is available in both paperback and ebook.
Don’t take their word for it though. You can download the first few chapters to have a read for yourself.
Download the first chapters FREE[Jennifer’s session] was one of the highest rated of the two day event, and one of the most frequently named when we asked delegates which session they had found most valuable.
Linda Preece, Audit Learning Lead, Grant Thornton
Jennifer is a trainer who quickly creates a safe and positive learning environment…Our employees continue to talk about the impact of her work long after her sessions have ended.
Felicity Adams, HR Advisor, Boston Scientific
Jennifer helped me sort out my thought processes as to why certain things matter in how I approach both work and personal relationships. This allowed me to identify different ways to communicate, to allow others to understand my perspective and brand.
Caroline Brewster, Key Account Manager, Astellas
Relatable, down to earth, no-nonsense approach with the right mix of aspirational talk and tangible tools for brand building. Credibility without (refreshingly) too much corporate jargon.
Louise Mandalia, Head of Executive Support, Hg
Jennifer delivered four insightful workshops, equipping our teams with practical strategies to elevate their personal presence, [making] a lasting impact on our organisation.
Ioana Nicolau, HR Director, Sephora UK
Jennifer delivered a Ted-style talk to 250 employees which sold out within 48 hours of putting it live on our website. And boy did she deliver! In the post-event evaluation, 99% of attendees rated the session ‘extremely useful’.
Jo Craddock, Global Communications and Experiential Events Specialist, BAT
The sessions were engaging, thought provoking and very popular amongst our learners. Jennifer’s approach is flexible, solutions focused and fun and her insight has added a huge amount of value.
Nichola Swallow, Group Learning & Development Manager, Tesco
